MAIN RESPONSIBILITIES

• Design & execute comprehensive social media strategies aligned with overall brand positioning, marketing objectives and business priorities.
• Develop creative content concepts and compelling storytelling.
• Measure and report on the performance of all social media campaigns.
• Work closely with designers & video editors to produce high-quality visual and video content.
• Implement PR communication plans to strengthen brand awareness, corporate reputation and positive public perception.
• Manage KOL/KOC booking process. 
• Analyze competitors‘ activities to identify competitive advantages and improvement opportunities.
• Tracking market trends to identify new opportunities and improve campaign performance.
• Lead & coordinate with internal departments and external partners to ensure effective execution of ESG and CSR programs.
• Other tasks as required

REQUIREMENTS

• Education background in Marketing, Business Administration.
• Over 3 years experience in Social Media in retail or F&B industries.
• Must be aware of the market trends, competitors in the market and future threats.
• Knowledge and experience in marketing strategies, advertising and media.
• Self-motivated, ability to work under pressure and should believe in team work and collective efforts.
• Good presentation skills and data analysis.
• Willing to work on weekends if necessary.

SKILL

• Detail orientation
• Leadership & Project management
• Customer satisfaction orientation
• Creative, good planner

BENEFITS

• Full participation in Social Insurance, Health Insurance, and Unemployment Insurance in accordance with government regulations.
• Fixed 13th-month salary, as stipulated in the labor contract.
• Private health insurance coverage for employees and one family member.
• A minimum of 15–18 days of paid annual leave, increasing with seniority.
• Laptop and all necessary tools and equipment provided to support your work throughout your employment.
• Meal vouchers and employee discounts applicable across the entire 7-Eleven chain.
• Domestic and international travel and team-building opportunities.
• Career Growth: Annual performance reviews, training programs, and internal rotation opportunities to support your professional development.